Out of my comfort zone

I had a very busy year so far. We started with different new projects, mostly IBM Connections related, but we also worked on development projects and did consulting around security topics. A very interesting and inspiring IBM Think event followed in March. Just after being back from Las Vegas we organized our annual customer event and presented the good news about #Domino2025 to a very eager audience. Should anyone have missed the great news, here are the most recent slides from IBM and HCL as presented during #SocialConnections in Philadelphia.

 

So far so good and nothing out of the ordinary, right? But after months or years doing our business like it was “business as usual” we wanted to step outside our comfort zone and approached totally new customers (prospects) and introduced them to the collaboration solutions and offerings from IBM.

Talking to new companies and contacts, that we’ve had no ties nor common ground with, was totally outside my comfort zone and I felt unsure and somehow out of place. But, it was worth it! The experience was totally eye-opening.

The eye-opener was that those Swiss companies (not small ones) from different industries never had heard of IBM Connections and were not aware that IBM even had a solution that could help fulfill their business needs around collaboration sites and know-how sharing. To look at solutions from IBM never crossed their minds.

Those customers never assumed they had a choice besides the offering from Microsoft. So after very busy weeks and a lot of conversations with different companies I can confirm there is a huge opportunity to talk to new faces and going outside the comfort zone.

In only a few days, I will be at Engage in Rotterdam and will have a session with Roberto Mazzoni from the University of Zurich. We will talk about how the University works with IBM Connections and made the solution popular amongst students as well. I will also share my insights from outside my comfort zone and what I’ve learned over the last few weeks.